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_marketing-mix.webp "Marketing mix<br/>Marketing mix, often referred to as the 7Ps, is a fundamental concept in marketing that represents a set of tools and tactics used by businesses to promote and sell their products or services. The 7Ps stand for Product, Price, Place, Promotion, People, Process and Physical Evidence.<br/>Here's an overview of each component:<br/>Product:<br/>This refers to the physical product or service that a company offers to meet the needs and wants of its customers. It involves product design, quality, features, branding, and packaging. Understanding the product life cycle is also crucial in this context.<br/>Example:<br/>The iPhone is a line of smartphones designed and marketed by Apple Inc. It is known for its sleek design, advanced features, and integration with the Apple ecosystem. The product includes hardware specifications, software (iOS), and additional features such as the App Store and iCloud.<br/>Price:<br/>Price represents the amount of money customers are willing to pay for a product or service. Pricing strategies can vary, including penetration pricing, skimming pricing, discount pricing, and value-based pricing. Pricing decisions often consider factors such as production costs, competitor pricing, and perceived value.<br/>Example:<br/>Apple adopts a premium pricing strategy for the iPhone. Despite the higher cost compared to some competitors, the brand's reputation for quality and innovation justifies the price point. Apple often introduces new models at different price levels to cater to various customer segments.<br/>Place (Distribution):<br/>Place refers to the channels and methods used to make the product or service available to the target customers. Distribution channels can include direct sales, retail, e-commerce, wholesalers, and more. Effective distribution ensures that the product is available at the right place and time.<br/>Example:<br/>iPhones are available through various distribution channels, including Apple's own retail stores, authorized resellers, and telecommunications carriers. Apple's direct-to-consumer approach through its online and physical stores emphasizes the importance of customer experience in the purchase process.<br/>Promotion:<br/>Promotion involves the marketing and communication strategies used to create awareness and persuade customers to purchase a product or service. This includes advertising, public relations, sales promotions, personal selling, and digital marketing. The goal is to create a strong brand image and communicate the value of the product to the target audience.<br/>Example:<br/>Apple employs a mix of advertising, public relations, and digital marketing to promote the iPhone. High-quality and visually appealing advertisements showcase the product's features and highlight its unique selling points. Apple also relies on a strong brand image, product launches, and events to generate buzz and anticipation.")
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_welcome-intro-to-the-mnsu-career-development-center.webp "MNSU Career Development Center")
_assasins-creed-shadows-ps5-game-trailer.webp "<br/><br/>For more information and to find out how to cancel your pre-order, please read the Sony Entertainment Network Terms of Service and Conditions of Use. To use the auto-download feature, you must enable the Auto Login and Auto Login features on your PS5™ system.<br/><br/>Pre-order now to receive a bonus mission, Only as a Dog.<br/><br/>Assassin's Creed Shadows Ultimate Edition includes:<br/>- The basic game.<br/>- Three days early access to the game.*<br/>- The Season Pass, with a bonus mission at the game's release and two future expansions.<br/>- The Ultimate Pack includes the Sekiryū Character Pack, Sekiryū Refuge Pack, five Talent Points, and the Red Dragon filter for photo mode.<br/><br/>*Play three days ahead of the game's official release date. Precise dates and times will be announced later on assassinscreed.com.<br/><br/><br/>Assassin's Creed Shadows Ultimate Edition includes:<br/>- The basic game.<br/>- Three days of early access to the game.*<br/>- The Season Pass, with a bonus mission at the game's release and two future expansions.<br/>- The Ultimate Pack includes the Sekiryū Character Pack, Sekiryū Refuge Pack, five Talent Points, and the Red Dragon filter for photo mode.<br/><br/>Experience an epic, action-packed adventure set in the era of feudal Japan! Play as a deadly shinobi assassin and a powerful legendary samurai as you explore the vastness of a beautiful land plagued by battle and chaos. Take control of two allies brought together by chance and discover what fate they share.<br/><br/>- Explore the vast lands of fascinating feudal Japan and discover stunning castle cities, thriving ports, silent shrines and war-scarred landscapes. Face unpredictable weather conditions, watch the seasons change and move through living, vibrant environments.<br/>- Play as the shinobi assassin Naoe and the legendary samurai Yasuke, following them in their compelling stories and adopting their complementary play styles. Use stealth and agility to outmaneuver and outsmart your enemies with Naoe. Strike opponents with lethal power and precision with Yasuke. Unlock talents, gear and progression independently for each character.<br/>- Use information as a weapon as you explore the game world, create your own network of spies to have eyes and ears everywhere and to find out where your targets are. Recruit new allies along the way and use their unique abilities to complete your missions.<br/>- Build and customize your shinobi league's refuge, where you can train new recruits, build your equipment, interact with key characters and choose the look, decorations and accessories of your base.<br/><br/>*Play three days ahead of the game's official release date. Precise dates and times will be announced later on assassinscreed.com. #ps5 #games")
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