Inspector Lobo for Chocoliebe from 10 agar take Watch Video
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Description: The challenge was to establish Chocoliebe as a 'Non sticky eclairs' compared to Cadbury sticky one.Almost 10 years back, I had this opportunity to work on Chocoliebe during my Leoburnett Stint as a writer/creative director. When my then boss Nitesh Tiwari briefed me, I came up with this proposition 'Ataknaa mat.' with an idea of 'desh ko kitne Mahan talent mil sakte the agar vo eclairs mein na atke hote.' Nitesh, me and team mate Ashwiny Iyer Tiwari worked on the script. I feel sometimes, it's
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