_futurem-2014-keynote-raja-rajamannar-cmo-mastercard.jpg "FutureM 2014 Keynote - RAJA RAJAMANNAR, CMO, MasterCard from unilever brands in india Video Screenshot Preview")
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⏲ Duration: 29 min 94 sec
✓ Published: 08-Oct-2014
✓ Published: 08-Oct-2014
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FutureM 2014nSeptember 16-18, BostonnnIn his talk, Raja Rajamannar, CMO of MasterCard will highlight the evolution of marketing and how MasterCard has applied its insights and learnings to the world renowned Priceless platform - which today spans 112 countries and 53 languages.In some respects, a contrarian case study that highlights how a solid campaign can stay relevant and evolve, even at 17 years-old.nnWith a focus on advertising, sponsorships, promotions, research, insights, and digital a
FutureM 2014nSeptember 16-18, BostonnnIn his talk, Raja Rajamannar, CMO of MasterCard will highlight the evolution of marketing and how MasterCard has applied its insights and learnings to the world renowned Priceless platform - which today spans 112 countries and 53 languages.In some respects, a contrarian case study that highlights how a solid campaign can stay relevant and evolve, even at 17 years-old.nnWith a focus on advertising, sponsorships, promotions, research, insights, and digital a
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