What Is Speechwriting Now? A PSA Town Hall from ursula von der leyen age Watch Video
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Description: At the inaugural PSA World Conference, in 2014, there was an open debate about whether we had even given the fledgling organization the right name. Wasn’t “speechwriter” becoming an antiquated term? Wasn’t “speechwriting” too narrow a role? Shouldn’t we call it something like the Society of Leadership Communicators? And whatever the organization was named, what could it and its members do to make their work easier and more fulfilling and more effective?nnIt’s time to have that co
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