_bringing-the-page-to-the-stage-at-the-2013-essence-festival.jpg "Bringing the Page to the Stage at the 2013 ESSENCE Festival from one work anniversary quotes Video Screenshot Preview")
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⏲ Duration: 2 min 48 sec
✓ Published: 09-Aug-2013
✓ Published: 09-Aug-2013
Description:
With its 20th anniversary on the horizon, ESSENCE Communications made a pair of bold moves in 2013 to revitalize its popular music festival.nnFirst, a new name.“ESSENCE Music Festival” was rebranded “ESSENCE Festival.”It was a decision made to position the massive event as one that offers a range of quality programming in addition to the top tier artists who perform nightly at the Mercedes-Benz Superdome. nnSecond, the Time Inc. property decided it was time to seek a new Production S
With its 20th anniversary on the horizon, ESSENCE Communications made a pair of bold moves in 2013 to revitalize its popular music festival.nnFirst, a new name.“ESSENCE Music Festival” was rebranded “ESSENCE Festival.”It was a decision made to position the massive event as one that offers a range of quality programming in addition to the top tier artists who perform nightly at the Mercedes-Benz Superdome. nnSecond, the Time Inc. property decided it was time to seek a new Production S
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